Toward Understanding Consumer Processing of Negative Online Word-of-Mouth Communication.
نام
Toward Understanding Consumer Processing of Negative Online Word-of-Mouth Communication.
زبان اثر
انگلیسی
شناسگر
10.1177/1096348012451455 (شماره مدرک)
10.1177_1096348012451455 (importid)
تاریخ انتشار
2014
قالب (کتاب)
کتاب