The influence of visual packaging design on perceived food product quality, value, and brand preference.
پدیدآورنده
نام
The influence of visual packaging design on perceived food product quality, value, and brand preference.
زبان اثر
انگلیسی
شناسگر
10.1108/IJRDM-12-2012-0113 (شماره مدرک)
10.1108_ijrdm-12-2012-0113 (importid)
تاریخ انتشار
2013
قالب (کتاب)
کتاب