کتابخانه دیجیتال دانشگاه هنر اصفهان | The effect of offline brand trust and perceived internet confidence on online shopping intention in the integrated multi‐channel context.

The effect of offline brand trust and perceived internet confidence on online shopping intention in the integrated multi‐channel context.

پدیدآورنده

نام

The effect of offline brand trust and perceived internet confidence on online shopping intention in the integrated multi‐channel context.

زبان اثر

انگلیسی

شناسگر

10.1108/09590550910934272 (شماره مدرک)

10.1108_09590550910934272 (importid)

ناشر

تاریخ انتشار

2009

قالب (کتاب)

کتاب