Service Innovation: Applying the 7-I Model to Improve Brand Positioning at the Taj Holiday Village Goa, India.
نام
Service Innovation: Applying the 7-I Model to Improve Brand Positioning at the Taj Holiday Village Goa, India.
زبان اثر
انگلیسی
شناسگر
10.1177/1938965510371443 (شماره مدرک)
10.1177_1938965510371443 (importid)
تاریخ انتشار
2011
قالب (کتاب)
کتاب