Role of consumer traits and situational factors on impulse buying: does gender matter?.
نام
Role of consumer traits and situational factors on impulse buying: does gender matter?.
زبان اثر
انگلیسی
شناسگر
10.1108/IJRDM-12-2016-0239 (شماره مدرک)
10.1108_ijrdm-12-2016-0239 (importid)
تاریخ انتشار
2018 0
قالب (کتاب)
کتاب