Negative Word-of-Mouth Communication Intention: An Application of the Theory of Planned Behavior.
نام
Negative Word-of-Mouth Communication Intention: An Application of the Theory of Planned Behavior.
زبان اثر
انگلیسی
شناسگر
10.1177/1096348005284269 (شماره مدرک)
10.1177_1096348005284269 (importid)
تاریخ انتشار
2006
قالب (کتاب)
کتاب