Guilty Pleasure or Pleasurable Guilt? Affective Experience of Impulse Buying in Hedonic-Driven Consumption.
پدیدآورنده
نام
Guilty Pleasure or Pleasurable Guilt? Affective Experience of Impulse Buying in Hedonic-Driven Consumption.
زبان اثر
انگلیسی
شناسگر
10.1177/1096348010384876 (شماره مدرک)
10.1177_1096348010384876 (importid)
تاریخ انتشار
2011
قالب (کتاب)
کتاب