کتابخانه دیجیتال دانشگاه هنر اصفهان | The relationship between brand equity and firms' performance in luxury hotels and chain restaurants.

The relationship between brand equity and firms' performance in luxury hotels and chain restaurants.

پدیدآورنده

نام

The relationship between brand equity and firms' performance in luxury hotels and chain restaurants.

زبان اثر

انگلیسی

شناسگر

10.1007/s10943-005-7176-9 (شماره مدرک)

10.1016_j.tourman.2004.03.010 (importid)

ناشر

تاریخ انتشار

2005

قالب (کتاب)

کتاب