The Behavioral and Intermediate Effects of Advertising on Firm Performance: An Empirical Investigation of the Restaurant Industry.
نام
The Behavioral and Intermediate Effects of Advertising on Firm Performance: An Empirical Investigation of the Restaurant Industry.
زبان اثر
انگلیسی
شناسگر
10.1177/1096348015597031 (شماره مدرک)
10.1177_1096348015597031 (importid)
تاریخ انتشار
2018 0
قالب (کتاب)
کتاب