Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE).
نام
Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE).
زبان اثر
انگلیسی
شناسگر
10.1007/s12520-014-0187-2 (شماره مدرک)
10.1016_j.tourman.2013.11.014 (importid)
تاریخ انتشار
2014
قالب (کتاب)
کتاب