کتابخانه دیجیتال دانشگاه هنر اصفهان | Impact of internal branding on customer-based brand equity with mediating effect of organizational loyalty.

Impact of internal branding on customer-based brand equity with mediating effect of organizational loyalty.

پدیدآورنده

نام

Impact of internal branding on customer-based brand equity with mediating effect of organizational loyalty.

زبان اثر

انگلیسی

شناسگر

10.1108/IJRDM-07-2017-0148 (شماره مدرک)

10.1108_ijrdm-07-2017-0148 (importid)

ناشر

تاریخ انتشار

2018 0

قالب (کتاب)

کتاب