Exploring Electronic Word-of-Mouth (eWOM) in The Consumer Purchase Decision-Making Process: The Case of Online Holidays – Evidence from United Kingdom (UK) Consumers.
نام
Exploring Electronic Word-of-Mouth (eWOM) in The Consumer Purchase Decision-Making Process: The Case of Online Holidays – Evidence from United Kingdom (UK) Consumers.
زبان اثر
انگلیسی
شناسگر
10.1080/10548408.2014.956165 (شماره مدرک)
10.1080_10548408.2014.956165 (importid)
تاریخ انتشار
2015
قالب (کتاب)
کتاب