Brand personality of Airbnb: application of user involvement and gender differences.
نام
Brand personality of Airbnb: application of user involvement and gender differences.
زبان اثر
انگلیسی
شناسگر
10.1080/10548408.2017.1284030 (شماره مدرک)
10.1080_10548408.2017.1284030 (importid)
تاریخ انتشار
2018 0
قالب (کتاب)
کتاب